PAID SOCIAL MEDIA
Own your voice on the world’s most powerful online platforms.
Why Social Media?
42% of Americans say Facebook is their #1 influencer of purchases.
Nearly 20% of all time spent online is spent on Facebook.
1 in 5 mobile minutes is spent on Facebook and Instagram.
74.5% of small businesses already use social media to advertise their business.
Why PAY FOR Social Media Advertising?
Only 2.6% of a business’ existing Facebook Fan base sees its Page Posts – very low organic reach.
Facebook offers super powerful targeting capabilities that deliver cost-effective results.
Facebook Ads offer options that are effective at all stages of the decision making funnel on a purchase.
Facebook Ads have a positive impact on mobile search traffic.
Our Digital Marketing and Paid Social Media Strategies Engage Your Audience with a Powerful Online Presence
- Scroll-Stopping Creative Campaigns
- Brand Awareness with YOUR target
- Powerful Copy that Compels Action
- Actionable Reporting
PROMOTE YOUR BUSINESS LOCALLY … TO ONLY THOSE INTERESTED IN YOUR SERVICES
CONNECT WITH LOCALS
Target those that live or work near your business.
Avoid spending money on ads for people who won’t be your customers.
Get in front of your businesses ideal customer through demographic targeting.
Use specific Call-to-Action Buttons to compel your audience.
CUSTOMIZED Paid Social Media Strategy
The ONLY way we work. No business is the same, so no strategy should be the same either.
Ad targeting helps us show ads to YOUR business’s target audience; and Facebook optimizes to show the ad to those people most likely to take the desired action relevant to the ad.
We target ads to be people based on location, demographics, and interests.
We can enhance targeting by retargeting to people who have visited YOUR business’ website, and also target people that LOOK LIKE the advertiser’s website visitors.*
*Requires customer to install Pixel on their website. Every customers receives a unique pixel in their Onboarding.
TAILORED MARKETING PLANS
WE LOVE TO SHARE RESULTS
A tailored marketing strategy will consider your target audience, where they can be found, what they care about, and the best way to communicate with them. It will be customized to their needs and wants in a way that will generate you better, more profitable results.
This type of customization requires reporting to allow for tweaks & adjustments, ensure that your money is well-spent, and to give you a constant pulse on your business.
REPORTS FOR EACH CAMPAIGN
- Local Awareness/Reach
- Lead Generation Offer Claim
- Website Traffic
- Store Visits
- Event Promotion
- Emails and Applications
- Campaign Objective: AWARENESS
- Single Image Ad Format
- Monthly Campaign Cycle
- Demographic Targeting
- Audience Retargeting
- Customer-LevelWebsite Pixel + Lookalikes
- Reporting Dashboard
- Awareness Objective: 25,000 Impression
✺ Everything from PRESENT +
- AWARENESS OBJECTIVE: 40,000 IMPRESSIONS
✺ Everything from COMPETITIVE +
- AWARENESS OBJECTIVE: 75,000
- A/B Testing 2 Images
- Real-Time Budget Optimization
- Database Upload